Lets talk about ALM Photo Talks

Alex Lewis Media is starting a new virtual event, ALM Photo Talks to further help newcomers to photography. To help spread news about this event I created a 30-second Public Service Announcement (PSA). Let me know what you think after you take a quick listen.

The event

This event is an online meeting on ZoomMeetings every Saturday at 8 p.m. where beginners can ask questions and hear photography tips. You can attend the event by going to bit.ly/almphototalks. You can send your questions ahead of time by connecting with Alex Lewis Media on social media or by emailing alexlewismedia@gmail.com. For more info visit alexlewismedia.com.

Creating the PSA

Hardware, Software & Content

To create the PSA I used a Microphone Shock Mount and a SMALLRIG Super Clamp to attach the Audio-Technica AT875R Line/Gradient Shotgun Condenser Microphone to my desk. I used the Saramonic SmartRig II amp to give phantom power to the microphone and connected it to my computer using the Rode SC3 3.5mm TRRS to TRS Cable adapter.

If you do not have a computer with a microphone port or recording capability you can plug into a recorder, like the Zoom H1n. But this recorder required a Micro-SD or SD slot + a Micro-SD adapter (these typically come with Micro-SD cards anyway) to offload the audio.

The music used in this PSA is Pure Adrenaline by eddy from the 2 Damn Loud album. This music was found on Free Music Archive.

I used the free software Audacity to record myself speaking and to edit the audio afterward.

The process

Coming up with a short-enough PSA to fit into only 22 seconds – 4 seconds of outro and intro – was challenging. As was trying to find the type of music that would go with the message I was trying to convey. After recording myself speaking – using the 4th take – empty audio and extra length was cut using the Delete key (on both tracks).

Then, the background audio was opened first in Audacity. Audio levels were adjusted on the left of the track. Next I went under the Tracks menu up top and selected Add New->Stereo Track. I then copied and pasted my recording at the 4 second mark on the new track. This is important for using the Auto Duck effect.

I then highlighted the background track from the 1 second to the 29 second mark and went under Effect->Auto Duck.

I then went to File->Export Audio and exported the file as an AIFF file since MP3 and AAC were giving me issues but typically I use WAV files (professor requested to not use it this time).

That’s it!

All that was left was to upload to SoundCloud.

Let me know if this helped you in your creative journey! Feel free to suggest what you’d like to see next on this blog.


Works cited

All images except those cited below are the property of Alexander Lewis and Alex Lewis Media and Alexander Lewis Photography, All Rights Reserved.

The music used in this PSA is Pure Adrenaline by eddy from the 2 Damn Loud album.
Copyright: Attribution-Non-Commercial, Creative Commons 4.0.


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